October 21st, 2015

Jameson Black Barrel is back as a 2015 Mo partner. Join Team Jameson and grab a Jameson Black Barrel cocktail to kick off conversations surrounding men’s health. 

Jameson Black Barrel x Movember
Standing in your favorite neighborhood bar, you take in the surroundings as you wait to get the attention of the bartender. Glancing towards the other side of the bar, you lock eyes with another man and can’t help but notice the impressive moustache that has taken residency on his upper lip. He too notices that you’ve grown quite the moustache yourself. After standing in silence for a brief mo’ment, you lift your glass and tilt your head giving him a subtle nod of respect. Like Jameson Black Barrel Irish Whiskey, the two of you understand the importance of men’s health. The two of you are helping to drive more awareness of these important issues. 

Coming off of a highly successful inaugural partnership in 2014, raising over $400,000, Jameson Black Barrel is proud to announce their return as an official partner in 2015 to help change the face of men’s health. They know these conversations can be uncomfortable, but a Jameson Black Barrel cocktail serves as the perfect conversation starter, providing a smooth entry into these often difficult topics. Jameson Black Barrel is matured in flame-charred, black bourbon barrels, for a bold finish that’s perfect for cocktails. They look forward to continuing to create an environment where the neighborhood bar, restaurant or pub and a Jameson Black Barrel cocktail help ignite conversations among Mo Bros and Mo Sistas surrounding men’s health.

With that in mind, you know the routine. But just in case, here’s how it works: 
  • After you sign up, join the Black Barrel Mo Network at monetwork.co/BlackBarrel 
  • Raise money for the Movember cause with Team Jameson by sharing your Mo progress on social media with #JamesonMo #Movember and through word-of-mouth conversations with your friends, family and colleagues
  • Don’t be afraid to engage in conversations around men’s health, and enjoy a few cocktails along the way

Jameson Irish Whiskey, on behalf of Team Jameson, will make donations up to $100,000 to the Movember Foundation throughout the month of November. By joining Team Jameson, Mo Bros and Sistas will also have access to signature cocktail recipes throughout the month on facebook.com/jamesonwhiskey

We hope you’ll join us in raising our glasses, responsibly of course, to support the Movember Foundation and drive awareness around these important men’s health issues. Follow along throughout November and share your Movember experience of bold conversations over bold cocktails using #JamesonMo #Movember.