Black men don't just set trends.
They shape culture.
What will you create?


Movember is building a collective of digital creators who will inspire young Black men across the nation to step into their human potential, take good care of themselves, and thrive.

Are you a Black male content creator who resides in Los Angeles?
Do you want to work with industry experts to help your creative business grow?
Do you feel a strong sense of purpose about supporting the health and well-being of young Black men?

If so, we want to hear from you.

The Movember Rooted and Rising Collective is looking for 10 brilliant emerging digital creators who want to elevate their businesses, nurture their well-being, and create content that inspires young Black men to live happier, healthier, longer lives.

By the culmination of the program, creators will each produce two or three pieces of content focused on self-care and mental wellbeing that are targeted for young Black men. Your content may be selected for distribution by Movember and its partners. Participants will receive a $5,000 stipend for successful completion of the program.



Movember Rooted and Rising is an 11-week creative training program that will bring together a collective of emerging creators and work with them to provide tailored support for each participant's creative, business, and personal goals.

You’ll learn how to:

  • Define and build your creative brand

  • Navigate digital platforms to your advantage

  • Grow your audience and engage them more deeply

  • Prepare yourself for professional representation

  • Advance your content development and creation

  • Sustainably monetize your creative output

Growing your business is only part of being a successful creative. You also need to take good care of yourself, give back to your community, and look out for those coming up behind you.

So, you’ll also learn:

  • Tools to manage the stress of growing a creative business as you thrive professionally

  • Storytelling approaches to encourage wellbeing practices within your audiences

  • In the tradition of griots and bards, learn to harness the power of your creativity for positive social impact.

All participants will receive a stipend of $5,000.



We are looking for emerging Black male digital creators – individuals who have moderate experience and need some support to kick it to the next level. You can be any kind of creator or creative hyphenate (musician, influencer, comic, dancer, etc.) across any genre (entertainment, pop culture, lifestyle, documentary). Your work just needs to focus on digital platforms – (TikTok, Instagram, YouTube, etc.).

We need to know you’re great at engaging your audience, so we’re looking for creators who have at least 20k followers across their channels – and no more than 200k on any one channel. We want to build a community of creators who are at similar professional stages so they can learn as much from each other as they will from the experts leading the program.

Social impact is at the core of this program, so we also need people who have the ambition to make a difference – who strive for personal success, but also want to create positive social change in the community around them.



Application Deadline: Tuesday August 24th (11:59pm)
Interview Selection Notifications: Week commencing August 23rd
Interviews: Week commencing August 23rd
First Collective Cohort Announced: August 27th
Program Kick-off: September 1st



How long is the program?
- The program will run for three months starting September 1st with a weekly virtual workshop, which all participants will be required to attend to get the most out of the program.

Who should apply to this?
- See above for details on the creators we are looking to join the collective.

Will it cost me money?
- No. It will only cost you time, full participation, and commitment to the process.
- You will receive a $5,000 stipend for successful participation.

What do I need to do in return for this support?
- We need creators who will commit to the full 11-week program and will approach each session with positive energy and openness to learn.
- With the goal of helping young Black men across the nation thrive, each participant will create 2-3 pieces of content. The content will share some of the mental wellbeing techniques and approaches they learn during the program with their audiences.

Who will I be learning from?
- There will be a range of creative industry experts who will be leading each of the workshops. The program overall is being overseen by two world-leading experts in digital creativity and mental well-being for Black men:



Chris Denson

Chris Denson is an award-winning innovation advocate, marketer, host, and humour-inspired content creator. As both a storyteller and practitioner, he is an expert at uncovering unique business insights, cultural touchpoints, technological applications, imaginative thinking, and the emotional intelligence required to bring groundbreaking ideas to life. From Fortune 50 brands to startups to government entities, he has applied his expertise to help individuals and organizations increase their innovation potential. He is the author of the 2018 Amazon #1 bestseller, "Crushing the Box: 10 Essential Rules for Breaking Essential Rules," creator and host of the Innovation Crush podcast series, and currently serves as the first-ever US Director of Innovation at MullenLowe, an award-winning IPG creative agency.


Dr. Derek Griffith, PhD

Dr. Derek M. Griffith is a Founding Co-Director of the Racial Justice Institute at Georgetown University, Founder and Director of the Center for Men’s Health Equity, and Professor of Health Systems Administration and Oncology. Trained in psychology and public health, Dr. Griffith’s program of research focuses on developing strategies to achieve racial, ethnic and gender equity in health. He has particular expertise in considering the role of structural racism as a determinant of health. Dr. Griffith also specializes in multi-level interventions to improve Black and Latinx men’s health and well-being that use an intersectional approach and consider biological, psychological, and social factors.

The Rooted and Rising Collective is being offered by Movember in partnership with SecondMuse.

SecondMuse is an impact and innovation company that builds resilient economies by supporting entrepreneurs and the ecosystems around them. They do this by designing, developing, and implementing a mix of innovation programming and investing capital. From Singapore to San Francisco, SecondMuse programs define inspiring visions, build lasting businesses, and unite people across the globe. Over the last decade, they’ve designed and implemented programs on 7 continents with 600+ organizations such as NASA, The World Bank, and Nike. To find out more about how SecondMuse is positively shaping the world, visit