Making your mustache dreams come true through our AI generator
Something very exciting has finally happened... always wanted to know how you would look with an industrial sized mustache whilst carrying a few hamburgers to your car? Well well well, your dreams have been answered.
This Movember, we've partnered with creative agency Phantom, to create a one of a kind user experience.
Using Phantom's Manifest AI platform, AI and face swap technology, we're enabling anyone to become a mustache wearing hero in under a minute, as well as inspiring getting involved and fundraising for real.
The tongue-in-cheek activation celebrates The Golden Years of the Mo through the lens of 80s Americana, capturing all the questionable haircuts and retro ephemera from the era for an iconic image.
How can I do it?
Anyone can take part by accessing the free website on their phone to enter. Once entered users take their picture and swipe through a collection of classic mustache styles - from the Trucker, the Box Car, to the Connoisseur and the Regent.
The generative AI base images super imposed with users' facial feature creates a very fun unique image to share on social media.
The generator is perfect inspiration to try on different mustache styles without having to commit – find your best look, bring it offline and grow it into the real world and let’s unite to take on mental health, suicide prevention, prostate and testicular cancer.
Access the link to Movember x Phantom’s world of mustaches here to transform and join in on the fun.
What the creators think
Andrew Mook, Movember's Head of Marketing Campaigns, UK&I and Europe, said:
“We have loved seeing the brilliantly weird and wonderful images of the 80s inspired ‘tache come to life by our Movember community while also bringing awareness to men’s health.
As a charity, we work tirelessly to deliver innovative, breakthrough research and support programmes that enable men to live happier, healthier and longer lives. And we couldn’t do it without our global community of supporters. So whether you’re growing a Mo, taking on an epic challenge or hosting an event, we’re encouraging everyone to get involved this Movember.”
Ben Travis, Phantom's Business Director, said:
"As a technology focused, creatively driven company, we're always looking for innovative ways to push boundaries with our amazing partners - this partnership with Movember has not only provided the opportunity to create a fun, super sharable, and joyful experience. But also raise awareness around Movember's incredibly important mission."
Join the movement
Grow a mustache, take on the Move challenge by running or walking 60km, host a virtual event, or create your challenge with Mo Your Own Way this November.
Sign up or donate now and join the movement.